Warby Parker, or Zagg Pepper?

The 2016 Pop Culture Baby Name Game starts tomorrow!

One name that I’ve never added to the annual pop culture watch-list (but that I’ve been tempted to add for the last few years now) is “Warby,” from Warby Parker.

So how did the hipper-than-thou eyewear startup get its name? Here’s the story:

In May 2009, our co-founder Dave was wandering around the New York Public Library when he stumbled into an exhibition about Jack Kerouac. The four of us had long been inspired by Kerouac, who spurred a generation to take the road less traveled.

The exhibit included some of Kerouac’s manuscripts, drafts, and journals. In one of the journals, Dave noticed two characters with interesting names: Warby Pepper and Zagg Parker. We combined the two and came up with Warby Parker.

So let’s pretend it’s 2009 again. You and your friend Dave are at the NYPL, and he asks you to choose between the names “Warby Parker” and “Zagg Pepper” for his new company. Which one do you pick?

Source: Culture | Warby Parker

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