What’s in a Name, Ethyl?

A few weeks ago, on a Facebook post about Ethel and other e-names, Angel Brave left a comment about an Ethyl Corporation promotional booklet from the 1940s. Playing off the fact that Ethyl is a human name as well as a brand name, the booklet was full of names and definitions.

Her comment reminded me that I’d actually seen advertisements for that very booklet in old magazines. In fact, I was able find four full-page examples in Life.

The earliest ad (click to enlarge) featured the names Henry, Valerie, Caesar, and Jason:

Ethyl Corporation advertisement 1942

The next one had Edgar, Conrad, Hortense, and Moses:

Ethyl Corporation advertisement 1943

The third featured Vivian, Maxwell, Brian, and Albert:

Ethyl Corporation advertisement 1943

And the final ad had Clementine, Dexter, Jasper, and Louise:

Ethyl Corporation advertisement 1943

Which of these sets of names do you prefer?

Which group of names do you like best?

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Sources:

  • Advertisement for Ethyl Corporation. Life 19 Oct. 1942: 9.
  • Advertisement for Ethyl Corporation. Life 7 Jun. 1943: 3.
  • Advertisement for Ethyl Corporation. Life 19 Jul. 1943: 1.
  • Advertisement for Ethyl Corporation. Life 30 Aug. 1943: 1.
  • Ethyl Corporation Records – Smithsonian

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