How popular is the baby name Corelle in the United States right now? How popular was it historically? Find out using the graph below! Plus, check out all the blog posts that mention the name Corelle.

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Popularity of the Baby Name Corelle


Posts that Mention the Name Corelle

Baby Names from Bleaching Creams?

Ad campaigns don’t just popularize products — they also popularize baby names.

And ads for certain types of products (like perfumes) are much more likely to influence baby names than ads for other types of products. But nothing is off limits, really, if the exposure is wide enough and the product name looks/sounds enough like a human name (e.g., Corelle dishes, Finesse shampoo).

One type of product I never expected to find in my ongoing hunt for pop culture baby names, though, was bleaching creams — used to lighten/whiten/even-out skin tone.

These days, ads for bleaching creams ignite controversy. But decades ago, these ads ran regularly in magazines with African-American audiences, and, as a result, at least two bleaching cream brand names ended up on the baby name charts.

Artra

baby name, product, 1960s
Artra ad in Ebony, 1962

The baby name Artra, inspired by Artra Skin Tone Cream, was a one-hit wonder in the data that appeared in the early 1960s:

  • 1964: unlisted
  • 1963: unlisted
  • 1962: 5 baby girls named Artra [debut]
  • 1961: unlisted
  • 1960: unlisted

Ambi

ambi, cosmetic, baby name, 1970s
Ambi ad (detail) in Ebony, 1977

The baby name Ambi, inspired by Ambi Skin Cream, stuck around a little longer — three years in the late ’70s and early ’80s:

  • 1982: unlisted
  • 1981: 12 baby girls named Ambi
  • 1980: 6 baby girls named Ambi
  • 1979: unlisted
  • 1978: 5 baby girls named Ambi [debut]
  • 1977: unlisted

…Another bleaching cream that was advertised during the ’60s and ’70s (as well as decades earlier) was Nadinola. The name Nadinola never appeared in the U.S. baby name data, but records reveal that it was given to a handful of U.S baby girls during the 20th century.

What are your thoughts on these names?

Drene, The Shampoo-Inspired Baby Name

Drene Shampoo

The first and only time the baby name Drene made it onto the SSA’s list was 1946:

  • 1947: unlisted
  • 1946: 6 baby girls named Drene [debut]
  • 1945: unlisted

The inspiration?

Drene shampoo…kind of.

Drene, the first shampoo to use synthetic detergent instead of soap, had been introduced by Procter & Gamble in 1934. So the product had been on the market for more than a decade by the mid-1940s.

What drew people’s attention to Drene in 1946 specifically, then?

Drene Time (NBC), the Sunday night radio series sponsored by Procter & Gamble. The 30-minute variety show featured singing and comedy and was co-hosted by Don Ameche and Frances Langford. It only lasted from mid-1946 to mid-1947, but that gave it enough time to influence the baby name charts, if only slightly.

Don Ameche and Frances Langford went on to co-star in the sketch comedy radio series The Bickersons (1947-1951), which featured characters they’d played on Drene Time.

Drene shampoo continued to be sold until the 1970s, at which point P&G stopped production in the U.S.

Source: Drene Shampoo, Medium, 3 oz. | National Museum of American History

Corelle, the Dishware-Inspired Baby Name

corelle, dish, 1970s, corningDid your family own a set of Corelle?

Corelle dishware was introduced to consumers in 1970 by Corning Glass Works of New York. The product was aimed at middle-class Americans who wanted “a long-desired middle ground between paper plates and good china.”

The original marketing made sure to emphasize that a Corelle dish was translucent “like fine china” and “even rings like fine china.” But Corelle wasn’t fine china — it made from a lightweight, durable tempered glass product called Vitrelle (which was originally intended for first-generation television screens in the 1940s). This made it easy to handle, hard to break, and very affordable.

corelle, cup, 1970s, corningPopular Corelle patterns included Butterfly Gold, Old Towne Blue, Woodland Brown, and the wonderfully retro Spring Blossom Green. Clever hook-handles on the cups not only allowed for compact stacking, but also kept “your husband’s big fingers away from the bowl, so they can’t get burned.”

But enough with the nostalgia…what does all this have to do with baby names? Well, the year after Corelle hit the market, the baby name Corelle appeared in the SSA’s baby name data for the first and only time:

  • 1973: unlisted
  • 1972: unlisted
  • 1971: 5 baby girls named Corelle [debut]
  • 1970: unlisted
  • 1969: unlisted

corelle, cups, 1970s, corningThis means that the Corelle marketing campaign not only boosted sales, but also boosted the brand name onto the baby name charts.

And this wasn’t an isolated case — there are many other examples of historical marketing campaigns inspiring American parents to name their babies after brands and products (such as Finesse, Jordache, Calizza, Monchel, L’erin, and dozens of perfumes).

What do you think of the baby name Corelle?

For you, is the association with vintage dishware a pro or a con? ;)

Sources: Corelle.com – History, Here’s why these plates make millions of people nostalgic, History of Stylish and Durable Dishware