The TV crime drama Kojak was on the air for five seasons (1973 to 1978). It starred actor Aristotelis “Telly” Savalas as lollipop-sucking, tough-talking, big-hearted New York City police detective Theo Kojak. The series became very popular and, as a result, all of the names in that sentence (Aristotelis, Telly, Savalas, Theo, and Kojak) either debuted or saw increased usage in the baby name data in the mid-1970s:
The name Savalas is currently tied for 48th-highest boy name debut of all time. The name Telly reached the top 1,000 for the first time in 1974, and variant name Telley debuted the same year. Even Aristotle was affected.
So…where do those “Azure” names come from?
They’re from a specific Kojak episode called “Elegy in an Asphalt Graveyard,” which first aired on February 2, 1975. The episode focused on the murder of a character named Azure Dee (played by Denyce Liston), a Manhattan call-girl who Kojak happened to know. Also, notably, the episode began and ended with a melancholy song called “Azure Dee,” [vid] sung by Telly Savalas himself.
The name Azure is currently the 20th-highest girl name debut of all time. The similar name Azuree debuted the same year, but Azuree was probably influenced as much by the the Estée Lauder perfume as by the Kojak character.
We all know that brand names are being used more and more often as baby names, and that brands associated with luxury or high status (e.g. Bentley, Tiffany) are particularly enticing to expectant parents.
So it’s not too surprising that there are a lot of people out there named after designer fragrances — women’s perfumes in particular, but men’s colognes and unisex fragrances as well. Here are three dozen examples:
1995: Natori perfume introduced by Avon.
1995: The baby name Natori debuted on the SSA’s baby name list.
…And I’m sure that’s not all. Other fragrance names are harder to figure out, though. For instance, the names below were surely given a boost by fragrance, but they also appeared in the SSA data before their corresponding fragrances were introduced: